Waahhhh...Google is shutting down Google Reader on July 1. Gee thanks Google. Now how are we supposed to keep up with our favorite blogs, news sites and interests? Following are some tools to check out as potential "substitutes" for Google Reader's absence: Feedly: A mobile application that allows you to organize blogs, news sites, podcasts and YouTube channels and access them all in one place.

Pick a canard, any canard. How about this:  The world is going to end on December 21, 2012... oh wait, that didn't happen.  Global warming is going to flood every continent... oh wait, we are not sure if that is happening.  North Korea is going to start a nuclear war...

As humans, we often move too fast and do not give ourselves time to really think about "what we are doing" and "why" with our marketing strategies. As marketers, it is imperative to slow down and reflect. Taking that time to assess marketing efforts ensures you are meeting (and hopefully exceeding) your marketing goals.

In the words of Dr. Peter Venkman: "Have you been outside lately? Do you know how weird it is out there? We've taken our own head count. There seem to be six million completely miserable a**holes living in the tri-state area...

A case study is an excellent marketing tool to help show - rather than tell - customers and prospects how wonderful your products or services truly are. They help build confidence in what a product or service delivers, as well as in the brand/company.

Every single day brings new hope for better health and a longer, pain-free life.  Or so it seems. This week, we learn the University of Colorado Cancer Center found there is a "a delicate balance of bioactive components in rice bran that together show anti-cancer activity, including the ability to inhibit cell proliferation, alter cell cycle progression and initiate the programmed cell death known as apoptosis in malignant cells.

Earlier this week, Joe Agozzino, 57, exited this world and moved on to the next.  Like his father (Charlie) before him, he left this world way too soon. It was a shock and a heartbreak to everyone who knew him.  And everyone, it would seem, knew him.

We often receive phone calls from production companies looking to feature our client’s products or services in a television show. The television show name is typically very similar to a popular national show. The pitch is fast and furious, and there is typically a very short timeline involved.

A couple of months ago I wrote a blog post about the resurrection of Myspace…and this morning I got an invitation to test it out. After poking around, it is certainly much more functional than the old Myspace, but I am sure forward-thinking Myspace does not want to hear about old vs.