Our Services

Unique brands require



Strategic Planning

primary/secondary research, persona development, journey mapping, strategy development, testing, optimization

Brand Marketing

brand strategy, brand architecture, naming, messaging, identity development, design, brand marketing

Thought Leadership

strategy, white papers, publicity and media interviews, speaking engagements, awards submissions, board memberships

Influencer Marketing

strategy, find/contract expert spokesperson and/or celebrity, endorsements, sponsorships, product placements, collaborations, content creation, advertising

Design & Creative

branding, identity, messaging, campaigns, website design, digital and social content, photography, video, animation, print collateral, experience design, signage, wayfinding

Advertising (Paid Media)

strategy, media planning, media buying, creative, design, print, TV, radio, video, outdoor, native, social, paid search, online/digital

Public Relations (Earned Media)

strategy, media databases, publicity, media relations, media tours, events, feature articles, newsletters, brochures

Social (Shared Media)

strategy, social calendars, posting comments/video/gifs/memes, monitoring/listening, blogging, sharing content, tailored content, live posting, managing conversations

Content (Owned Media)

infographics/charts/graphs, videos/animations/photos/illustrations, blogs, podcasts, brochures/sell sheets/fact sheets, posters/signs/displays, websites, email/direct mail

The Strategic Creative Journey

By guiding hundreds of businesses with their marketing, we have proven that strategy married with creativity yields results. One without the other — regardless of how exceptional — is not enough.

Sweeney designed the Strategic-Creative Marketing Journey to help attract, connect, engage and build relationships with your customers. We provide end-to-end marketing support, covering every point along this journey. The goal is to help you deliver enhanced experiences throughout the full customer life cycle.

Our Process

Step 1

Discovery Session

ask about, listen to and learn about your concerns, needs and wants

Step 2


offer new ideas that solve problems, make the ROI clear

Step 3

Review Plan

establish clarity, transparency and accountability

Step 4

Execute & Test

continuously test and learn to optimize campaign

Step 5

Analyze Results

demonstrate achievement of goals and return on investment


Both our strategies and our creative are driven by data. Everything we do, every step along the customer journey is rooted in science — in information and knowledge. From research conducted at the start of every campaign to the analytics conducted throughout execution and at the conclusion of every project. No opportunity for learning is left unseized.