Last week Instagram announced they are going to test hiding 'likes' in the U.S. starting this week. Naturally, that has stirred up quite the controversy. Over the past few days, I have come across a wide range of opinions on the matter.
To rephrase a popular quote from Shakespeare, “a rose by any other name may not smell as sweet.” After purchasing my first home a few weeks ago, I have been closely checking my mail to ensure I receive everything I need for the house.
There is a common misperception that once you have a full-time job you no longer need to do those ‘resume-boosting’ activities like joining industry associations. But that perception couldn’t be further from the truth. I get it, life is busy.
Super Bowl LIII, also known as the lowest scoring Super Bowl in history was dull, to say the least. The people of the internet had plenty to say about the game (or lack thereof) and let’s not forget all the posts about shirtless Adam Levine, and SpongeBob introducing Travis Scott.
Last year, Amazon accounted for nearly half of all online holiday retail sales, according to GBH Insights head of technology research Daniel Ives. Needless to say, the holidays are a great time to capture additional sales on the platform and it’s not too late.
Getting your story covered on an outlet like The Today Show, whether it be a segment or social post, is no easy task. As one of hundreds - if not thousands - of weekly pitches, what makes one stand out?
It’s no secret that Amazon is changing the retail landscape. In fact, 44 percent of all U.S. e-commerce sales were done on Amazon last year, according to One Click Retail. Perhaps even more interesting, Amazon is becoming the go-to resource for product searches; BloomReach reported over half of Americans go to Amazon – versus other search engines or retail sites – to search for products.
Spring Break is here! For some, it means sandy beaches, cold drinks, and nice weather. But for those of you who will live vicariously through social media this year, there is an opportunity to use the time off to get ahead of the curve finding a job or internship.
Sweeney, a leading, full-service agency, is hiring a marketing manager to support agency marketing in its Cleveland headquarters or Wilmington, NC. Sweeney seeks an experienced marketing professional with an integrated marketing communications skillset – traditional and digital – who is self-driven, competitive and focused on delivering exceptional results.
For a long time, many B2B companies ignored social media, thinking it was the exclusive domain of consumer businesses. In fact, we routinely had to show our B2B clients their target audiences were in fact engaging in social.
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