Insights

Insights from our team across marketing, PR and business, grounded in real client work and decades of experience helping brands grow and communicate with clarity.

  • How Did A Red Bathing Suit Take Over The Internet?

    May 4, 2017

  • Sweeney Adds X-GLOO to Outdoor Portfolio

    April 6, 2017

  • Memo to Pepsi: Remember When Taste Mattered?

    April 5, 2017

  • Catherine Goergen Joins Sweeney from MullenLowe

    March 30, 2017

  • Global Consultancies: Pigs Gotta Eat Too.

    March 23, 2017

  • DDB+R = Dumb and Dumber Branding + Ridiculous.

    March 9, 2017

  • Generating Post-Grand Opening Buzz

    March 2, 2017

  • Feminism. The Marketing Revolution.

    January 26, 2017

  • Sweeney’s Takeaways From Winter Outdoor Retailer Show

    January 19, 2017

  • Sweeney Strengthens Creative Capability with Graphic Designer Hire

    January 5, 2017

  • Memo to Howard Schultz: Please Come Back.

    December 29, 2016

  • Blair Wheeler: An Outdoor Social Media Influencer

    December 21, 2016