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So far Team Sweeney has created 191 blog entries.

Sweeney Takes Home Two PRSA “Cleveland Rocks” Awards

Tuesday night we had the honor of attending PRSA's "Cleveland Rocks" Awards and taking home two awards for both local and national campaigns. Sweeney accepted the Gold award for its 2017 campaign work with CORDURA® brand, and the Bronze for its pro bono video campaign with the Cleveland Animal Protective League.

Sweeney Takes Home Two PRSA “Cleveland Rocks” Awards2025-11-18T16:36:25+00:00

A Filmmaker’s Perspective On Branding

Recently I attended the Connect conference at the Cucalorus film festival in Wilmington, NC. It was a week filled with amazing films from filmmakers around the world put on by some of the most talented people in Wilmington. Cucalorus never disappoints with its daring films and outlandishly fun events, I enjoy attending every year.

A Filmmaker’s Perspective On Branding2025-11-18T16:36:27+00:00

Coo-coo for Cucalorus! Five Things We Learned About the Age of Digital Disruption.

Cucalorus Connect is a one-of-a-kind technology and innovation conference held in downtown Wilmington, North Carolina. I recently attended and listened in on two amazing sessions. The first was the keynote “Media in the Age of Digital Disruption”, led by Tom Haberstroh, NBA Analyst for ESPN and Will Brinson, Senior Writer for CBS Sports.

Coo-coo for Cucalorus! Five Things We Learned About the Age of Digital Disruption.2025-11-18T16:36:26+00:00

How to Build An Amazing Team

I recently attended Cucalorus Connect, a technology and innovation conference and one of the three main components of the Cucalorus Festival held in downtown Wilmington, North Carolina. One of the breakout sessions called “Hustle in Comfort: Building Amazing Teams” was led by Dory Weiss and Mike Bonner from nCino, the worldwide leader in cloud banking.

How to Build An Amazing Team2025-11-18T16:36:29+00:00

Immersion Experiences Drive Deeper Knowledge of Our Accounts

One of the most important things to us is knowing our clients' businesses like the back of our hand. Going beyond just reading product spec sheets, brand books and other onboarding documents. We take the time and make the effort to soak up everything we can to gain insights and apply them accordingly.

Immersion Experiences Drive Deeper Knowledge of Our Accounts2025-11-18T16:36:30+00:00

Sweeney Promotes Theresa Wallenhorst to Account Executive

CLEVELAND, OH – October 26, 2016 – Sweeney, a leading full-service agency, today announced the promotion of Theresa Wallenhorst to account executive. In her new position, Wallenhorst will support traditional and digital marketing, advertising and public relations strategies for several B2B and B2C clients.

Sweeney Promotes Theresa Wallenhorst to Account Executive2025-11-18T16:36:34+00:00

Know These Now: Digital Marketing Trends on the Rise.

Have you ever thought it would be cool to predict the future? Yeah, us too. Though we’re not going full crystal ball and tarot cards, we’ve got some pretty important insight into the future. No, we’re not going to tell you who you’re going to marry and how many kids you’ll have.

Know These Now: Digital Marketing Trends on the Rise.2025-11-18T16:36:36+00:00

Sweeney Promotes Leah Evanovich to Senior Account Executive

CLEVELAND, OH – September 21, 2017 – Sweeney, a leading full-service agency, today announced the promotion of Leah Evanovich to senior account executive – media specialist. In her new position, Evanovich will help manage core segments of key accounts, including CORDURA® brand, JOANN, and Gasco, while also directing the growth of the agency’s media department.

Sweeney Promotes Leah Evanovich to Senior Account Executive2025-11-18T16:36:38+00:00

Sweeney Expands Creative Team with Addition of Graphic Designer Alex Robinson

CLEVELAND, OH – Sept. 7, 2017 – Sweeney, a leading, full-service agency, announced today Alex Robinson has joined the creative team as a graphic designer. Robinson will support client and agency creative campaigns and projects from brainstorming, to concepting and design. Bringing a fresh perspective to the creative team, he will support a number of the agency’s consumer, business-to-business and industrial accounts, including Cleveland APL, CORDURA® brand, Tech Air, Enlighted and more.

Sweeney Expands Creative Team with Addition of Graphic Designer Alex Robinson2025-11-18T16:36:39+00:00

School is Back in Session. And the Bell Just Rang for Social (Media) Studies.

This Fall is comin’ in hot. Taylor Swift debuted a new song and music video that’s breaking records (duh) and throwing shade at Kimye (double duh). The kids are back in school. And the Game of Thrones finale still has us picking our jaws up off the floor.

School is Back in Session. And the Bell Just Rang for Social (Media) Studies.2025-11-18T16:36:40+00:00
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