About Jennifer Manocchio

After starting her career with Edelman in Chicago, Jennifer joined Sweeney and quickly established herself as an exceptional industry innovator. In 2004, she opened Sweeney’s first full-service office outside of Cleveland and quickly rose through the ranks to become agency president. Jen leads by example and without fear. She has been critical to agency growth throughout the past decade and continues to lead the agency into the future.

Chef’s Planet Selects Sweeney to Promote 10-Year Anniversary and Build Awareness of Nonstick Ovenliners

Chef's Planet Selects Sweeney to Promote 10-Year Anniversary and Build Awareness of Nonstick Ovenliners CLEVELAND – March 9, 2012 – Chef’s Planet (Petersburgh, NY), a leading designer, manufacturer and marketer of innovative kitchen housewares products, has selected Sweeney to support its 10-year anniversary initiatives and build brand awareness for its US-manufactured nonstick ovenliners.

Chef’s Planet Selects Sweeney to Promote 10-Year Anniversary and Build Awareness of Nonstick Ovenliners2025-11-18T16:45:49+00:00

Twitter’s Geographic Boundaries

The exciting aspect of social media is it opens the door for participants to make connections outside their geographic reach and focus on common interests (being a mom, running, cooking, etc.). However, a recent article "Geography of Twitter" by Barry Wellman, Yuri Tahkteyev and Anatoliy Gruzd published in Social Networks (Jan.

Twitter’s Geographic Boundaries2025-11-18T16:45:54+00:00

The Latest Rage: Pink LEGOs

In December 2011, LEGO launched LEGO Friends targeting girls. What most thought was a brand that could do no harm, is now feeling the heat about their gender specific marketing campaign. A pair of 22-year-old activists for girls, Bailey Shoemaker Richards and Stephanie Cole, launched a petition to get LEGO to commit to gender equity in marketing.

The Latest Rage: Pink LEGOs2025-11-18T16:46:04+00:00

Volkswagen Bark Side Commercial: 2012 Super Bowl Teaser

My husband and I were watching The Middle on DVR last night. The entire show revolved around the family “borrowing” their neighbors new Volkswagen Passat while they were on vacation. Every member of the family basked in the luxury of the new Passat, highlighting some of the car’s features.

Volkswagen Bark Side Commercial: 2012 Super Bowl Teaser2025-11-18T16:46:07+00:00

Gotchies Study Smart PR Strategy for Laundry Products Manufacturer

More than 24 million pairs of underwear where predicated to be given as 2011 Christmas gifts from men to their wives and girlfriends in the UK. But almost half of those underwear will never be worn or washed because they are either the wrong color or too racy, according to survey conducted by Dr.

Gotchies Study Smart PR Strategy for Laundry Products Manufacturer2025-11-18T16:46:15+00:00

Email Not Compatible with Mobile? You Can Be Missing Out.

Email is not dead. In fact, the way we view email is beginning to shift as more people use smart phones and tablet computers. According to Knotice, a provider of direct digital marketing software and services, there was a 51% increase in the number of people viewing their email on mobile phones and tablets from the first half of 2011 compared to the last quarter of 2010.

Email Not Compatible with Mobile? You Can Be Missing Out.2025-11-18T16:46:31+00:00
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