Holiday promotions: too soon or just in time?
It’s beginning to look a lot like Christmas! At some [...]
It’s beginning to look a lot like Christmas! At some [...]
Jim Taylor, Arby's CMO is pretty proud of himself these days, stating that consumers are either "with us (eating meat) or against us (not eating meat)" in a sort of battle between meat and vegetable eaters. But there are serious flaws in his strategy.
Last year, Amazon accounted for nearly half of all online holiday retail sales, according to GBH Insights head of technology research Daniel Ives. Needless to say, the holidays are a great time to capture additional sales on the platform and it’s not too late.