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So far Team Sweeney has created 242 blog entries.

Facebook Brand Pages: Doomsday wasn’t so bad after all.

If you were scrambling to update your brand or business’ Facebook Page on March 30, you were not alone. The mandatory switch to Facebook’s Timeline format undoubtedly left many pages looking choppy and unorganized. For social media marketers, there are many things to consider about how to leverage the new Facebook Timeline, but here are a few basic features to help take your Facebook page out of limbo.

Facebook Brand Pages: Doomsday wasn’t so bad after all.2025-11-18T16:45:36+00:00

Twitter: New Age Media Relations Tool

Email after email, phone call after phone call and still no response. Now, more than ever, media are inundated with press releases and pitches. How are PR professionals supposed to break through the chatter? While traditional media relations strategies are still important and useful, Twitter has proven to be another tool PR professionals can add to the toolbox.

Twitter: New Age Media Relations Tool2025-11-18T16:45:46+00:00
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