Jim Sweeney, Author at Sweeney - Page 4 of 52

Can Branding Lead to Increased Sales and Acquisitions?

Jim Sweeney

new product

How to Effectively Launch and Market a New Product.

Jim Sweeney

AOR

Place Seat Backs and Trays in their Full Upright Position, the Agency Business is Going Down.

Jim Sweeney

New Uber Logo Is an Uber Weak Strategy.

Jim Sweeney

Sweeney

When is the right time to refresh your brand? For Sweeney, it’s now.

Jim Sweeney

Good news

Journalism is not dead, it is not even on a respirator.

Jim Sweeney

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On Death and Dying and Staying Alive and Staying Relevant.

Jim Sweeney

Goodnight Ellen McConnell. You will be missed, but never forgotten.

Jim Sweeney

Memo to Pepsi: Remember When Taste Mattered?

Jim Sweeney

Global Consultancies: Pigs Gotta Eat Too.

Jim Sweeney