Blog Post Archives - Sweeney

child getting bandaid put on by two smiling healthcare professionals

5 Answers to Healthcare Marketers’ Questions

Rachel Lowe

open journal with blank page and pen laying beside it

Marketing to Government with a Tiny List (or No List at All)? Here’s What Actually Works.

Rachel Lowe

government marketing agency

A Government Marketing Q&A with Rachel Lowe, Sweeney Senior Account Director

Team Sweeney

little green smiling robot using a laptop

AI in Marketing and PR: The Real Story from the Trenches

Victoria Kendrick

Marketing to Gen Alpha: Our Next Big Audience

Rebecca Wrenn

cute robot friend

Thought Leadership: Make AI Your BFF

Rebecca Wrenn

typewriter and the words "press release"

Why News Releases Are Still Relevant in the Age of AI-Driven Media

Victoria Kendrick

row of scary monster figurines

Marketing to Government Versus Business or Consumer… It’s More Similar (and Less Scary) Than You May Think.

Jim Sweeney

old Apple computer model

A Q&A with Gen Z on Her Favorite Brand That’s Stood the Test of Time

Victoria Kendrick

Google AI

Google Just Dropped a Bunch of AI News. Here’s What Marketers Should Actually Pay Attention To

Rachel Lowe