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Importance of Web Site Bounce Rates
Jim Sweeney
On Your Mark. Get Set. Click!
Jennifer Manocchio
Badda-BING
Jim Sweeney
When To Announce a New Consumer Product
Jim Sweeney
Two New CPG Product Lines Hit “Store” Shelves
Jennifer Manocchio
A Marketing Initiative Worthy of Our Involvement
Jim Sweeney
Establishing a Spokesperson as an Expert
Jim Sweeney
I Heart Burt’s Bees
Jennifer Manocchio
Where’s the Balloon Boy When You Need Him?
Jim Sweeney
Monitoring Media Coverage
Jim Sweeney
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