Dallas Digital Summit Vlog

Last week, I attended Digital Summit in Dallas and had an exceptional learning experience. The conference covered all things digital, but I mainly focused on email marketing, SEO and social media sessions.

This was my first conference and I learned how important it is to be a sponge. I was surrounded by brilliant marketers and tried to absorb everything I could (with the help of a notepad of course).

Check out some of what I learned in my vlog!

Rachel Lowe

Senior Account Director

Rachel is a seasoned marketing pro with expertise in both digital and traditional strategies. She has led campaigns and developed strategies for brands across B2C, B2B, and B2G, including Bruegger’s Bagels, The Container Store, JOANN Stores, Mr. Chicken, Enlighted, Conduent, and more. She holds certifications in HubSpot, Email Marketing, SEO/SEM, Google Ads, Google Analytics, and Sprout Social. Rachel has also served as VP of Communications on the PRSA Cleveland board and was honored with the PRSA Rising Star Award for her impact in the industry. An Ohio State University grad, she earned her bachelor’s in strategic communication with minors in fashion/retail studies and professional writing. She also holds an executive education certification in Digital Marketing Strategies: Data, Automation, AI & Analytics from Northwestern’s Kellogg School of Management.